Artis Mio
Subscription Art Box for Children
Brand Standards
The branding for the children’s monthly subscription art box was developed to express the identity of creative exploration and learning about artists and styles around the world. The challenge was to combine these concepts in a simple design that could be used for a variety of branding options. The compass became a way to group the art tools together while adding to the themes of exploring and learning about art around the world.
Business Package
8.5'' x 11'' letterhead, 9.5'' x 4.125'' envelope, 2'' x 3.5'' business cards
The business package needed to carry the identity of a children’s subscription art box while maintaining a clean and simplified quality for daily and professional use. Bright colors were chosen for the business cards to express the identity of the company more charismatically. In contrast, the simplified color palette of the letterhead and envelope provide versatility and afford-ability of printing.
Packaging
9.5'' deep x 12.5'' wide x 4'' tall box
The design of the subscription box needed to be large enough for all the materials while also being a cost effective option for mailing. The choosing of the standard sized box helped give the parameters for the curating and design of the materials to be included. The printed design around the box was limited in color to provide cost effectiveness while illustrating the brand identity of the ArtisMio company.
